Because March Madness

2016 marks the first year USA TODAY Sports will offer a playable bracket. Users can create pools, invite their friends, make their picks, then watch it go to pieces. All this from an intuitive, responsive web app.

A better bracket at your fingertips

We focused on mobile usability. Unfortunately you don’t win 1 billion dollars if you create a perfect bracket using our product. But lets be honest, you were never going to win 1 billion dollars. The joy and satisfaction of making your picks on your phone instead of filing your TPS report… that’s priceless.

Product design director

Lead a team of designers focusing on UX / visual design and advertising integration
Worked cross functionally with business, product, and engineering leads

MVP Requirements

Monetization

Mobile First

Create a pool

Invite your friends

Make your picks

Follow the action

More Work

WooCommerce Analytics

WooCommerce Analytics

Accessible color palettes for data visualization

Accessible color palettes for data visualization

ShareThis Share Buttons

ShareThis Share Buttons

ShareThis Audience Builder

ShareThis Audience Builder

Coastline Android App

Coastline Android App

ShareThis Brand Guidelines

ShareThis Brand Guidelines

Coastline Promo Video

Coastline Promo Video

ShareThis Interactive Prototyping

ShareThis Interactive Prototyping

For The Win!

For The Win!

USA TODAY Bracket Challenge

USA TODAY Bracket Challenge

MMA Junkie App

MMA Junkie App

Ski Time!

Ski Time!

Rincon Drone Sessions